In what is called a “world first”, Nestlé will start packaging products Yes! The snack bar range is a new type of recyclable paper that can biodegrade in six months.
Researchers working at the company’s York Research and Development Center in York, York, found a way to use a recyclable paper envelope in a high-speed “flow wrap cold seal” packaging line. Until now was a process of plastic and laminated films.
Yes! The range of fruit and nut bars, which will become the first brand to adopt the new packaging for recyclable paper, will be launched this month. In addition, the Swiss company said it has not patented the technology to encourage other companies to adopt the method of packaging from April next year, according to the Financial Times.
“We focused our attention on packaging so that packaging is durable and easy to recycle. This is an important step as we are working to make all our packaging recyclable or reusable by 2025, “said Stefano Agostini, CEO of Nestle in the UK and Ireland. Although Nestlé did not reveal when its other products would adopt biodegradable packaging, it has already made significant progress in achieving its sustainable development goals. Earlier this year, Nestlé began replacing all plastic straws in its products with eco-friendly materials such as paper; they started to deploy paper wrappers for Nesquik; and they announced that Smarties candies would soon begin to use plastic-free packaging.
In addition, the company announced in April that it had managed to certify that three-quarters of its supply chain was free of deforestation before the deadline, which was to be completely free of deforestation by 2020.
Now, with their latest breakthrough in packaging for Yes! Snack packs will now carry the message “neatly wrapped in paper” to reflect the work done to adapt production lines to handle new packs more smoothly during the manufacturing process. The new packaging consists of a coated paper largely recyclable with other papers. The paper itself comes from sustainable sources, certified by the Forest Stewardship Council (FSC) or the Forest Certification Recognition Program.
Innovation is an important project for the company’s R & D center in York and a small team has worked independently and creatively to focus on finding the breakthrough required over the last ten months.
For the experts, the challenge was to find a way to use paper on high-speed production lines designed for more durable plastic or laminate packaging. The new packaging then had to be thoroughly tested to ensure that it would stay Yes! bars in perfect condition during production, transportation and storage. “This launch is the result of a lot of hard and fast work with our R & D teams providing a recyclable paper solution for our YES! less than 10 months, “said Jas Scott of Martinville, head of research and development at Global Confectionery at Nestlé. “It’s an incredible feat of which we are all very proud.”
Although bars are not yet available in the US, new paper-wrapped bars are being introduced in several countries, including Austria, Belgium, Czech Republic, France, Germany, Ireland , Luxembourg, Malta, the Netherlands, Portugal, etc. Slovakia, Spain and the United Kingdom. Other countries in Europe and beyond will follow soon.
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